InformationJunkyard » logos http://informationjunkyard.com Re-Defining Randomness Thu, 04 Mar 2010 02:09:37 +0000 en hourly 1 http://wordpress.org/?v=3.0 Graphic Design inundating pro sports http://informationjunkyard.com/graphic-design-inundating-pro-sports http://informationjunkyard.com/graphic-design-inundating-pro-sports#comments Wed, 28 Jan 2009 17:50:06 +0000 bradleykal http://informationjunkyard.com/?p=136 Think I already knew this, but Graphic Design, in particular Logos and Branding, are becoming more of a component for Pro sports. Especially considering the amount of money spent on swag, and the fact that live sports is an area of growth for television/advertisers. A good NYTimes article on the current “underwhelming” superbowl logo, and the history of superbowl logos: http://www.nytimes.com/2009/01/28/sports/football/28logos.html

As usual, Steven Heller hits the nail on the head:

“I’ll go out on a limb and say all the logos starting with XVII are based on beer labels,” Steven Heller, a design critic, said in an e-mail message. He added that the latest logo “looks like the Bank of America logo.”

The accompanying selection of “alternative” superbowl logos is sweet too: http://www.nytimes.com/slideshow/2009/01/28/sports/20090128-logos-slideshow_index.html

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